Descriptive or Highly Descriptive? The Federal Circuit Reviews the iVoters vs iVoterGuide Trademark Dispute

by Dennis Crouch

The Federal Circuit is currently reviewing a trademark opposition dispute, Heritage Alliance & AFA Action, Inc. v. The American Policy Roundtable (Appeal No. 24-1155), centered around two competing marks: IVOTERGUIDE.COM  and IVOTERS.COM. The following are, more than anything, a set of my notes on the case as I'm thinking through its importance.


To continue reading, become a Patently-O member. Already a member? Simply log in to access the full post.